YOU ARE – AND HERE’S WHY.
The perfect French press. A car charger that’s functional AND cute. A shoe rack worthy of Carrie Bradshaw. What if we told you that WOMEN are the reason these products exist? Women hold more sway and spending power in the marketplace than ever before. The choice between organic or not, modern or retro…who makes the call? Women do, of course.
Women are their household’s CSO (Chief Shopping Officer); making 85%+ of the consumer purchase decisions – every day.Companies want to know….What Do Women Want? Every time women choose a product, brands listen. Over $7 billion is spent each year on market research, and companies change their products and services based upon the opinions of women in focus groups, surveys and interviews.
ChickChat connects women with brands and brands to women. Become a member of ChickChat’s Opinionista Panel to dish about things you buy and boost your bank account at the same time. Each time you chime into a survey or focus group, that beach getaway (or new pair of shoes) comes a little closer; because Opinionista’s get paid for sharing their opinions! Extra cash is always a plus. But the best reward for becoming an Opinionista? You get to tell it like it is, and brands listen.
SHAREINFLUENCECHANGEChickChat is a female-forward consumer insights & events firm connecting brands to women and women to each other.
a community here to Share your opinions.
INSIGHTS + EVENTSShare Yourself & Your Voice
